H&M are now well know for their amazing collaborations with the worlds biggest designers. They have been giving those who can’t afford Bond Street prices a taste and glimpse of luxury designer items for a mere slither of the price for some years now, and we are all very thankful that with every year the collaborations get more and more frequent.
For Spring 2012 the high street giant has a very exciting collaboration lined up with one of fashions most loved labels Marni, who are famed for their original prints and inventive spirit. Founder and creative director Consuelo Castiglioni has been hard at work creating the Spring collection, which will revisit all of our favourite Marni pieces in their signature fabrics and prints.
“We all love the collection here at H&M and we believe that our customers will too. Marni has such a modern touch with everything they do, mixing prints and accessories in a playful but chic way. It’s fantastic to see how Consuelo Castiglioni coordinates her designs, matching new combinations of print and colour, with such incredible craftsmanship behind every piece. The collection will arrive in stores at just the perfect time, as a lovely statement for spring“. Margareta van den Bosch, Creative Advisor H&M.
The collection will available in stores world-wide from the 8th of March 2012 and will cater to both men and women and include those all important accessories!
If you can’t wait until next spring to jump into an H&M collaboration piece, you don’t have to as on the 24th of November they launched a capsule collection created by Sophia Neophitou- Apostolou, Editor in Chief of 10 magazine.
Here are the pieces included in the collection.